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maddona secrets to strategyWhat do Madonna, Alex Ferguson and General Giap all have in common? At first you may think very little, but all three have employed strategies that have lead to considerable sustained success.

Successful strategy is based on solid foundations that are effectively implemented - and all three of these individuals have proved over time that they have the right evolving strategies to succeed whilst other peers fall to the side.

These three apparently disparate subjects have lead one of the world's leading strategic academics, Robert M. Grant, to suggest four common factors about their success.
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Accredited Actinic Designer Actinic, recognised as the UK e-commerce software market leader, is used on over 10,000 live sites. Research shows that over 50% of SMEs using packaged software to run their stores use easy to use e-commerce solutions from Actinic (source: pfa Research).

And thefc is an Accredited Designer!

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Get your clients to love your brand.

Harmonise your brand. Design should enhance your brand at every touch point.

Well that starts with them loving your product or service. Design is an integral part of brand and business strategy. Great design adds to the success of an organisation at every touch point.

With design harmonised with brand and business strategy, your market will see a business that appears to ‘click’.
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